If you’re a football fan, you’ve probably heard a thing or two about Troy Polamalu’s famous hair. Well, Head and Shoulders certainly have. They’re using the Samoan-descended NFL superstar’s lengthy locks to promote their brand and, in case of unforeseen hair trauma, they’ve insured it for $1 million.
The 29-year-old strong safety received his first haircut in 2000, on advice from his coach at the University of Southern California. The last haircut, however, was seven years ago, and the mass of hair spilling out of his helmet has become one of his most distinctive features. In fact, it’s been said that his whole head of hair, laid end to end, would stretch across 1,100 football fields.
The insurance policy was developed by Watkins Syndicate at Lloyd’s of London. It covers Polamalu’s hair for the entirety of the NFL season.
